The National Film Authority (NFA) has emphasized the need for Ghana’s creatives to tap into unexplored areas for growth within the industry.
According to the authority, there are numerous opportunities that remain untapped and could bring significant economic benefits if properly utilized.
Speaking at the Creative Entrepreneurship Forum of the Citi Business Festival in Accra, the Chief Executive Officer (CEO) of the National Film Authority, Juliet Nana Yaa Asante, highlighted the potential of the creative sector in contributing to the nation’s economy. Asante urged creatives to explore and leverage untapped areas for growth, emphasizing the importance of collaboration and innovation in the industry.
She encouraged creatives to work together, share ideas, and innovate in order to create unique and compelling content that can compete on the global stage. The key message was for Ghanaian creatives to harness their creativity and drive to propel the industry forward.
The Citi Business Festival 2024, powered by 97.3 Citi FM and Channel One TV in partnership with Absa Bank, is sponsored by MTN Business, GIRSAL, AMG Fertilizer, Nsano Ltd, and Agri-Impact Limited. The festival aims to provide a platform for networking, learning, and showcasing the potential of Ghana’s creative industry.
As Ghana’s creative sector continues to evolve, the NFA is urging creatives to explore new avenues for growth and to collaborate and innovate in order to harness the full potential of the industry.
By working together and thinking outside the box, Ghana’s creatives can contribute significantly to the nation’s economy and establish themselves on the global stage.
