Renowned Nigerian actress and filmmaker, Ruth Kadiri, has taken to social media to address the unrealistic expectations that some producers impose on actors in the film industry.
In a candid post on her Instagram page, Kadiri expressed her disapproval of producers who measure success solely based on reaching one million views within a day.
According to Kadiri, the emphasis on achieving one million YouTube views in a short timeframe is a misguided indicator of success.
She urged her fellow colleagues to not let these unreasonable standards affect their confidence or self-worth. Kadiri emphasized that a successful production goes beyond just the number of views and requires a holistic approach.
In her post, Kadiri advised Nollywood actors to not succumb to the pressure imposed by producers who fail to understand the complexities of the industry. She highlighted the importance of maintaining joy and not allowing external expectations to overshadow personal achievements.
Furthermore, Kadiri criticized producers who do not invest in their talent yet feel entitled to dictate unrealistic standards. Her message resonated with many in the industry, sparking discussions on the need for a more balanced and supportive environment for actors.