Each summer, a new group of private chefs takes the internet by storm, especially on TikTok.
These chefs showcase their experiences preparing meals for families who hire them to spend the season in the Hamptons.
What is the “Hamptons private chefs” trend on TikTok?
The trend of Hamptons private chefs gaining popularity on platforms like TikTok involves these chefs heading to the Hamptons, especially during the summer, to cook for celebrities and wealthy families spending their time there.
Many of these chefs document their daily routines, with some videos going viral.
According to DyAnne Iandoli, a Hamptons private chef and influencer, “Hamptons summer is like our Olympics.”
Notable Hamptons private chefs include Meredith Hayden of @wishbonekitchen, Rob Li of @broccoliraab, Seth Boylan of @sethboylan, Bri of @shrimjason, and Kara Fauerbach of @karafauerbach.
These private chefs have gained even more fame thanks to influencer Pamela Wurst Vetrini, who created a parody reality show called The Top Chef of TikTok featuring them.
Vetrini explains that the appeal of these chefs to the public lies in the aspirational nature of their videos.
She described it as a blend of beautiful houses, aspirational food, extravagant spending on ingredients, and picturesque gardening.
What do private chefs in the Hamptons do?
Private chefs in the Hamptons are responsible for preparing every meal throughout the day for their clients.
They often start their day early to prepare, make grocery runs during mid-day, and finish late at night after cleaning up the kitchen.
I’m the private chef to a billionaire in the Hamptons – I go to the beach between meals and watch TV while I cook
Khristianne Uy, known as Chef K, who has worked with celebrities like the Kardashians, the Biebers, Charlize Theron, P. Diddy, and others, mentioned that the reality of their job isn’t as glamorous as it seems.
She highlighted the sacrifices, including long hours, no holidays, and physical strain.
“In a lot of cases people just see the glitz, the glamour, and the travel without really looking into the sacrifice — the no holidays, the no weekends, the 20 hours on your feet, ‘How’s that hip feeling?,’ you know?” she shared with Thrillist.
