MTN Ghana raised tariffs by 15%, Selorm Adadevoh, the Chief Executive of the company has said the increment was necessary to save the business.
Adadevoh told PM EXPRESS BUSINESS EDITION that the company had no choice but to share the increasing cost with its subscribers. According to him, MTN had absorbed cost increases for several years but could no longer afford to do so. He added that the company was forced to make the decision due to economic difficulties in the country.
Adadevoh refuted claims that MTN had not absorbed any of the cost. He stated that inflation pressures had increased by 40% on average in 2023, but the price increase of 15% absorbed 25% of the cost.
MTN last month announced a 15% increase in tariffs for its products and services, which took effect on February 7, 2023. The increase includes a statutory 2.5 percentage point raise in VAT from 12.5% to 15%, affecting both prepaid and post-paid customers.
The company also implemented a 15% average upward review of its mobile data tariffs, which was set to affect both pay monthly and pay-as-you-go users.
Adadevoh also addressed the issue of Mobile Money fraud, stating that MTN had invested a significant amount of money in stopping the fraudulent activities. He assured the public that the company is working on additional measures to deal with the issue.
Furthermore, in 2022, MTN Ghana and Vodafone announced a partnership to pilot the National Roaming program in the Volta Region. The program is expected to facilitate universal access and accelerate digitalization.
Adadevoh added that another operator, AT, is also part of the partnership, expressing optimism about the program’s potential to improve service delivery to subscribers.
