According to film producer Ola Michael, Ghanaian movies are facing challenges in reaching audiences on streaming platforms due to high data costs.
Michael believes that the high cost of data in Ghana is making it difficult for consumers to access local movies on streaming platforms. He also noted that the lack of adequate infrastructure for high-speed internet further exacerbates the problem.
Ghana’s film industry has been steadily growing in recent years, with an increasing number of local productions and talented filmmakers gaining international recognition. However, the inability to effectively reach audiences through streaming platforms is hindering the industry’s potential for growth.
As more and more consumers turn to online streaming services for their entertainment, the challenge of high data costs is becoming a significant barrier for Ghanaian filmmakers and producers. Without affordable and accessible internet, local movies struggle to compete with international content on popular streaming platforms.
Addressing the issue of high data costs and inadequate internet infrastructure is crucial for the sustainable development of Ghana’s film industry.
By making local movies more accessible to audiences through affordable streaming options, the industry can continue to thrive and make a greater impact on the global stage.
