Vice President Mahamudu Bawumia is advocating for increased investment and strategic focus on the creative arts sector in Ghana to drive national development.
Speaking to industry stakeholders, he highlighted the importance of empowering Ghanaian creatives to thrive in the digital age.
Bawumia emphasized the need for a platform to track royalties and manage revenue for musicians and other creatives, working closely with organizations like MUSIGA and GHAMRO.
He emphasized the importance of ensuring that creatives can benefit from their work to maximize opportunities and manage revenue effectively.
Recognizing the challenges faced by Ghanaian artists in generating returns from their work, Bawumia called for proactive measures to support their growth and contribution to the national economy.
He praised the development of a local music streaming platform as a positive step in the right direction.
The Vice President also stressed the importance of collaboration between the creative arts sector and other industries for economic growth.
He highlighted the key role of the creative arts in driving economic development and urged stakeholders to work together to ensure the sector thrives.
While the government continues to support initiatives that empower creatives, Bawumia emphasized that the development of a local streaming platform is just one of several steps needed for sustainable growth in the industry.
He called for continued collaboration to achieve long-term success for Ghanaian content developers.
